We share our stories, individual and organizational, as a way of connecting with others. In today's digital world, it is ever more important to share stories using a multi-media approach, taking advantage of the various tools that are within access.
Multi-media
Digital strategy
Video Storytelling
With the expansion of access to storytelling platforms, there's more content than ever to compete with. Below are some examples of how I incorporated video stories into the communications strategy of education institutions.
The video above is an example of using a video story of one of Seton Hall University's student communities to highlight the theme of servant leadership as a pilar of the organization's mission. I conceptualized the video approach, conducted interviews, and led the storyline for the final product.